HUB Creates Creative Campaign with La Redoute and Roisin Quinn

1 month ago

Integrated agency, HUB, has created a colourful campaign for La Redoute.

The brand new UK homeware collection has been designed in collaboration with Interior Design Masters season five winner, Roisin Quinn.

The La Redoute Intérieurs x Roisin Quinn La Fleur collection comprises 20 unique pieces in
the bright maximalist style of Roisin Quinn, including cushions, throws, candles, wallpaper, blinds, and prints.

As a long-standing creative partner for La Redoute UK, HUB was commissioned to bring this partnership to life through colourful campaign creative, including end-to-end planning and production for a five-day shoot in HUB’s in-house studios – inclusive of videography – and logo design, product packaging, wall art, print and digital assets.

HUB’s managing director Helen Hudson said: “We are immensely proud that La Redoute chose HUB as its creative partner on this exciting collaborative project.

  • “We have worked with La Redoute for many years, and our creative team couldn’t wait to get started on such a fun campaign.

“Our keen insight into La Redoute’s visual identity paired with their incredible expertise has made for a campaign that perfectly captures the essence of Roisin’s design aesthetic.”

These assets have been used to launch the collaboration across social media, emails, print, press releases, and La Redoute’s website.

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