As we usher in a new week, a diverse range of captivating Agency Hacker online events awaits us. From sessions on crafting persuasive agency credentials to dialogues addressing burnout prevention, there’s an expansive selection tailored for everyone.
These digital events bridge the gap between leading agencies, facilitating founders and top executives in sharing insights on resilience and adaptability. Dive into this week’s offerings to find seminars and discussions aimed at problem-solving, sparking creativity, and fostering worldwide connections. Explore the complete list of events below.
Tuesday 22 August, 11am- Generalists vs Specialists: How to create a harmonious team
In this session, Bec Chelin, director at Manifest will take attendees through how her agency developed a harmonious team of both specialists and agency generalists and how they are now able to better service their clients.
Bec said: “It came as part of the evolution of our proposition. We’d moved away from being a PR & comms agency – where we needed a team of people who could do a bit of this and a bit of that – towards a brand communications and strategic consultancy model.
“For that, we needed people with in-depth insights to help identify consumer problems for our clients that nobody else has found. It takes a well-qualified brand strategist to turn that into something meaningful, so the proposition change created a need for more specialists.”
“Teams of specialists are phenomenal, but you tend to find that people who are such experts in their field don’t always think beyond their field. And really, you want someone who can stand back objectively to find the best step forward for the business – impartial to the wants or needs of any specialist team.”
- Find out more information about the session and register to get involved here.
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