A Stoke based strategic marketing agency has beaten the competition to win a funding award from a UK innovation agency.
Harrison Carloss now have up to £50,000 available in funding from Innovate UK for its new project, a Customer Engagement Platform. This new software will allow agencies to modernise their external offering to their clients or put all their ‘solutions’ from different providers into one easy to use platform.
The wider aim, according to Harrison Carloss, is to ensure that the software, will help agencies become more efficient so teams can spend more time focusing on projects and things that matter.
Speaking about the win, Adam Mobley, Managing Director of Harrison Carloss said: “We are delighted to receive this award from Innovate UK. It’s a major feather in the agency’s cap and puts both ourselves and the local area on the map to have had government funding invested in a local business to help innovation and growth.
“Our Customer Engagement Platform was born after we repeatedly heard the same pain points from clients looking to switch agencies due to a lack of transparency around reporting, data and communication. On the flip-side agencies are battling with the ever-evolving technological landscape in their efforts to deal with multiple tools, systems and platforms.
It’s a major feather in the agency’s cap and puts both ourselves and the local area on the map to have had government funding invested in a local business to help innovation and growthAdam Mobley
“We’re looking to solve these issues through one simple, easy to use platform, allowing clients and agencies to focus their time on things that really matter. We’ve had this idea for some time and already have a platform that we built some years ago for our own clients.
“The funding from Innovate UK will allow us to greatly accelerate the work and undertake the design and development of the customer engagement platform as a distinct project that otherwise we would have to fit in around client work. Although we have a nationwide client base, to have won the funding as a Staffordshire based agency has been a wonderful reward for all our efforts to get this project off the ground.
“We’re now looking forward to upskilling our own team and creating jobs in the local area.”
Join 3,000+ agencies
Get the Agency Hackers Newsletter, and read candid stories from other agency leaders.