Little Red Rooster Welcomes Fifth New Client of 2024

Little Red Rooster has welcomed a Florence-based audio company to its growing roster.

Volumio is the PR agency’s fifth client signing of 2024 and is the perfect addition to the teams expanding Music & Technology division.

Founded in 2013 by Michelangelo Guarise, Volumio was born out of an increasing frustration towards poor quality audio streaming options. What started as a small passion project has grown to become a challenger of the world’s largest streaming platforms.

Michelangelo said: “The UK is the bearing heart of the music industry, so approaching a team that resonates with us and our mission was of vital importance when choosing to tackle the wider global markets in our pursuit of further international outreach.

“We have no doubt, thanks to Little Red Rooster’s undeniable track record, that this is the agency that will list us to new heights as a brand.”

This project is an immensely exciting opportunity for both Volumio and Little Red Rooster – it’s a true meeting of minds
Victoria Ruffy

Little Red Rooster has been appointed to support Volumio’s international platform and product outreach in the UK market and beyond. In its quest to provide audiophiles globally with an uncompromising streaming experience,

Volumio is pushing to make 2024 its most successful year to date for its products, while setting a new precedent in the audio streaming space.

As Little Red Rooster’s impressive audio client roster continues to grow, the company is perfectly poised to enjoy lasting benefits from an equally passionate team of experts in both the consumer and business media. Clare Newsome, the agency’s Head of Music & Technology, will oversee the account, with support from Senior Account Executive, Harry Myers, and the wider team.

Little Red Rooster CEO, Victoria Ruffy said: “This project is an immensely exciting opportunity for both Volumio and Little Red Rooster – it’s a true meeting of minds! Volumio represents the best of what consumers have come to expect from their music streaming experiences and it’s our mission to ensure that reaches as many people as possible.

“Today, global streaming giants have made it all-too-easy to get lost in the mix – we intend to enlighten consumers everywhere to what real streaming quality looks and sounds like.”

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