Agencies that thrive don’t just execute – they move up the food chain and become indispensable to clients. Marketing legend Mark Ritson is with us in Ibiza, sharing how agencies can elevate their positioning, gain more strategic influence, and command higher fees. Don’t miss this masterclass in agency evolution.

Winning agencies aren’t just service providers – they’re “Key People of Influence” in their space. Bestselling author and entrepreneur Daniel Priestley is on the island to show you how to build authority, attract top-tier clients, and create a business that scales beyond you.

Discover how the7stars, the UK’s largest independent media agency, has thrived for 20 years with a radical people-first culture: no timesheets, unlimited holidays, fluid roles. Learn how “the right amount of chaos” fuels growth, attracts talent, and sets you apart from the giants.

After nearly two decades leading one of the UK’s top independent agencies, Nickii Gray knows what it takes to build, scale, and ultimately step away from an agency you love. She’ll share lessons on leadership, growth, and knowing when it’s time for your next chapter

International Growth – What’s Working Abroad?

With a flat UK economy, certain agencies are finding growth in the USA and Middle East. What have they learned? Pick up ideas in this confidential international panel spill session.

How To Build a Business that Works For You

Are you really using your time the way you want? Claire Giovino offers a lifeline: Designing Your Perfect Day.” Ibiza is the perfect space to build the agency – and the life – that serves you.

“How to Build Your Own Agency Sales Function“

Agencies plateau when sales depends on the founder. Step off the hamster wheel by building your own in-house sales capability.

“Let’s Finally Fix Your Agency’s Brand“

Do you feel your agency’s brand doesn’t do it justice? Do clients never know all the things you do? Get candid advice and next steps in this clinic.

“Roast My Deck”: Ibiza Creds Clinic Returns

“Most creds decks actually turn prospects off” says Steve Fair. See current best practise, and get personalised feedback on how to refine your creds.

“94% of Problems Are SYSTEM Problems”

Tired of playing the blame game when things go wrong? Discover how to build an agency where success is the default, not the exception.

“Rewiring Your Agency for the AI Age”

AI is either working for you or against you – 24/7. Choose today which side you’re on. If you feel AI’s hot breath on your neck, this is your chance to act.

“40% Margins: The Offshore Talent Advantage”

Bachir and David built a thriving offshore-focused digital agency for 14 years – their “secret weapon” for growth and 40% margins!

“50 Agency Automation Ideas“

There are things happening in your agency that no human should be doing.. We’ll get tactical using AI agents – and good old fashioned Zapier – to remove manual work.

What’s a “You” Job – and What Isn’t?

Ever question who handles what in your agency? Founder, team, or external help? From VAT returns to lead-gen, vote live on common tasks and see how your choices stack up. Discover surprising trends and debate the insourcing vs. outsourcing of key functions in this interactive session.

Spotlight to Succession

Many agency leaders have strong personal brands. But what happens when you want to step back and pass the torch? How to equip your team to carry your brand forward.

Building the Impossible

How do you launch a venue when everyone says it won’t work? If you’re an agency owner with a bold idea, learn from two entrepreneurs who’ve repeatedly proven that anything is possible.

Extreme Leadership Resilience

With three cancer diagnoses in three years, Rebecca has sailed her agency through unimaginable storms. Hear how unwavering positivity became her business superpower. (And yes, there’s a cult story too.) Join us for this inspiring tale of resilience.

Demystifying Private Equity for Agencies

Private equity is a world that’s “kind of invisible until it’s visible”. Simon pulls back the curtain on private equity for agencies – sharing invaluable insights that could redefine your agency’s future.

Grow By Acquiring Your Competitors

Tired of slow growth? After a decade, Simon dove into the world of acquisitions, targeting deals from £25k to £1 million. Join us in Ibiza for an in-depth conversation on his journey, best practices, and how to successfully acquire agencies.

Agency Exit Unplugged: Real Stories, Debunked Myths

Thinking of selling your agency? Hear from three founders who’ve successfully exited – Trenton Moss and David Wain-Heapy & Bachir Smahi. They’ll debunk M&A myths: you don’t always need a firm, founder independence, or an earn-out. Get candid advice and insider secrets to navigate your own successful exit.

M&A Surgery

What do you need to do to build value in your agency? What multiples are businesses going for? Your opportunity to ask questions

Welcome reception 🍸👠
Tuesday 23rd September 2025, from 8pm

Kick off Ibiza Super Summit with a relaxed welcome reception – connect with our guest speakers and your fellow agency leaders over drinks, good vibes, and stunning views.

Ibiza Super Summit – Days #1 & #2 💼
Wednesday 24th / Thursday 25 September 2025

Dive into a full conference schedule with two days of inspiring main-room talks, hands-on workshops and intimate breakout sessions. You’ll connect, learn, and spark new ideas alongside 400+ agency leaders in an atmosphere designed for growth and collaboration. Session topics include agency growth, M&A, new business, operations and strategy.

Morning wellness activities 🧘
Wednesday 24th / Thursday 25 September 2025

Join other early birds for a sunrise sea dip, explore Ibiza on a scenic morning walk, or join a group run. A perfect way to clear your mind, meet new people, and set the tone for an inspiring day ahead. (Or, stay in bed!)

Evening post-conference fun 💃
Wednesday 24th / Thursday 25 September 2025

The nights at Ibiza Super Summit are just as unforgettable as the days. Dive into Ibiza’s legendary nightlife as the agency community takes over Ibiza. There’s something for everyone: if clubs aren’t your thing, join organised dinner groups to deepen connections over great food and wine – and watch the sun set from a comfy perch.

Why do 400 agency leaders join Agency Hackers in Ibiza for the Ibiza Super Summit each year?

1. To escape 🛼 A lot of agency owners never take a holiday. Or if they do, they spend most of it dealing with problems. They are saying sorry to their staff for being away, explaining to their clients why they aren’t around – and grovelling to their family who can’t understand why they keep opening their laptop.
   
2. To get inspired ⚡️ You get your best ideas when you’re away. What if you were in a place where people encouraged you, rather than telling you to stop thinking about work? With inspiring speakers and the enthusiasm of 400 other agency leaders, you never know what pieces will fall into place.
   
3. To make new friends ❤️ Immersing yourself in three days of learning and fun is a great way to make new friends. Many of the people who came to our first event still meet up to this day.

Wednesday 24th September
Agency Comedy Night Ibiza: Featuring
The Roast of Mark Ritson

Thursday 25th September
Conference Closing Party: Dinner, Drinks and
Dancing at Bam Bu Ku

“A magical few days and I couldn’t have loved it more.” Simon Bollon, Boutique

“Beyond the food and fun, I’ve brought back a treasure trove of insights and at such an exciting time for Curated too.” Jake Cawdery, Curated

“The last 4 days in Ibiza have been 👌🌅 Made some amazing friends and great time to do some blue sky thinking”. Carrie Rose, Rise at Seven

“WOW – Met so many awesome people, learned LOADS and have so many like minded #Agency friends 😍” Christine Bookless, Sagittarius

“Thank you to all of you for being so welcoming. I actually cannot believe what I’ve been missing out on. 🤯” Mary-Anne Da’Marzo, Firebelly Media