Event
Operate 26 – NYC


The Agency Leadership Conference


Join senior NYC agency leaders at the top of One World Trade Center
The hardest part of scaling an agency isn’t winning work – it’s leading the people who deliver it. OPERATE ’26 brings senior agency leaders into one closed-door room in New York City to share notes on leading delivery teams through growth, complexity, and rising client expectations.
🗓️
June 10 2026
⌚
9.15am – 4.30pm
📍
🎟️
Capacity
SPEAKERS
Who you’ll hear from




🤫 Besides our invited speakers, you’ll also hear (confidential) case studies from other agency leaders in the room.
👀 Who will you meet?
Here’s some of the agencies you’ll meet at this event. Full guestlist coming soon.

Event Manifesto
The Agency Leadership Conference
Event curated by:
-
Ian Harris
Founder, Agency Hackers
I started Agency Hackers in 2017, so I’ve basically spent years in rooms full of agency leaders. Lately, everyone’s asking the same questions and nobody’s quite sure of the answers.
• What happens to our juniors in a world of AI? • How do we grow without stretching the team to breaking point?
• When do you actually add headcount when the next year is anyone’s guess? And how do
you answer clients when they ask “so, are you
using AI?”.
These are not really questions you can Google! They’re the ones you only really talk through with people who run agencies like yours.
OPERATE ’26 is that room! A day above the noise, with leaders facing the same decisions you are. Compare notes, borrow what works, and leave with a clearer head!

One inspiring location 📸
Join us at the top of the One World Trade Centre. We’ll have great food and drink as well
as a private tour of the One World Observatory

For one day, you’ll rise above the day-to-day – literally. OPERATE ’26 takes over One World Trade Center – the highest point in the city, looking out over New York Harbor and the Statue of Liberty on Liberty Island.
Step away from the agency and quite look down on your problems and opportunities, in the company of the cream of the New York agency scene.
The day includes a private tour of the One World Observatory: a rare chance to see the city from the top.
Itinerary 📝
Here’s the current running order for the day.
☕️ Arrival, coffee & networking
⏰
08:30
🎤 Keynote
Opening Session
⏰
09:15
🎤 Keynote
Keynote – David C. Baker
⏰
10:00
🎤 Keynote
☕️ Coffee break
⏰
10:45
🎤 Keynote
Fireside conversations
⏰
11:15
Lunch & Networking
⏰
12:15
Peer discussions
⏰
13:00
Customer story
⏰
13:45
☕️ Coffee break
⏰
14:30
Operator session
⏰
14:45
Closing session
⏰
15:30
Networking reception
⏰
16:30 – 18:00