Live

Event

Operate 26 – NYC

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The Agency Leadership Conference

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Join senior NYC agency leaders at the top of One World Trade Center

The hardest part of scaling an agency isn’t winning work – it’s leading the people who deliver it. OPERATE ’26 brings senior agency leaders into one closed-door room in New York City to share notes on leading delivery teams through growth, complexity, and rising client expectations.

🗓️

June 10 2026

9.15am – 4.30pm

📍

One World Observatory, NYC 🇺🇸 🗽

🎟️

60

Capacity

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👀 Who will you meet?

Here’s some of the agencies you’ll meet at this event. Full guestlist coming soon.

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Event Manifesto

Event curated by:

  • Man with dark hair and a beard wearing a leather jacket and wireless earbuds, set against a pastel gradient background.

    Ian Harris

    Founder, Agency Hackers

I started Agency Hackers in 2017, so I’ve basically spent years in rooms full of agency leaders. Lately, everyone’s asking the same questions and nobody’s quite sure of the answers.

• What happens to our juniors in a world of AI? • How do we grow without stretching the team to breaking point?
• When do you actually add headcount when the next year is anyone’s guess? And how do
you answer clients when they ask “so, are you

using AI?”.

These are not really questions you can Google! They’re the ones you only really talk through with people who run agencies like yours.

OPERATE ’26 is that room! A day above the noise, with leaders facing the same decisions you are. Compare notes, borrow what works, and leave with a clearer head!

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One inspiring location 📸

Join us at the top of the One World Trade Centre. We’ll have great food and drink as well
as a private tour of the One World Observatory

Spacious room with large windows overlooking a serene ocean view, with sunlight streaming in and reflecting on the shiny floor.

For one day, you’ll rise above the day-to-day – literally. OPERATE ’26 takes over One World Trade Center – the highest point in the city, looking out over New York Harbor and the Statue of Liberty on Liberty Island.

Step away from the agency and quite look down on your problems and opportunities, in the company of the cream of the New York agency scene.

The day includes a private tour of the One World Observatory: a rare chance to see the city from the top.

Itinerary 📝

Here’s the current running order for the day.

☕️ Arrival, coffee & networking

08:30

🎤 Keynote

Start the day connecting with senior agency leaders

Opening Session

09:15

🎤 Keynote

Get a clear view of what’s happening in the agency sector at the moment. Hear how delivery is breaking as agencies scale, and why margin and predictability are under pressure…

Keynote – David C. Baker

10:00

🎤 Keynote

A perspective on why delivery breaks as agencies grow and what needs to change to protect margin and improve performance

☕️ Coffee break

10:45

🎤 Keynote

Start the day connecting with senior agency leaders

Fireside conversations

11:15

A candid discussion on where delivery breaks, the gap between pipeline and execution and what’s working in practice

Lunch & Networking

12:15


Peer discussions

13:00

Small group conversations focused on capacity, forecasting and the realities of scaling delivery teams

Customer story

13:45

How a growing agency improved visibility, forecasting and control across delivery

☕️ Coffee break

14:30

Operator session

14:45

How teams are aligning sales and delivery earlier and making better resourcing decisions before work begins

Closing session

15:30

Key takeaways and what to prioritise next

Networking reception

16:30 – 18:00

Continue the conversation with peers, speakers and Teamwork.com. We have a private view of the spectacular One World Observatory