Event
CLIENT SERVICES MASTERMIND: How Can You Reduce Ghosting and Churn?
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In her last agency, Ali Newton-Temperley was lucky – hundreds of leads a month meant she could test ideas. One experiment stuck: a discovery-call bingo card that became the team’s secret weapon.
In this session, Ali will be sharing how this trick helped her agency reduce ghosting AND client churn, and how you can do this too.
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Event Blurb
“Whenever I post about ghosting on LinkedIn, it blows up — because it really pisses people off,” says Ali Newton-Temperley, founder of Agency Growth Pad.
Ali’s seen it happen in every kind of agency. A client goes cold after a great first meeting, and you’re left wondering if it was the proposal, the budget… or them.
But often, the problem starts much earlier.
In her last agency, Ali was lucky – hundreds of leads a month meant she could test ideas at speed. One experiment stuck: a discovery-call bingo card that became the team’s secret weapon.
It wasn’t a script, but a checklist of the right details to capture, the time-sensitive hooks to tie follow-ups to, and the personal cues that make clients feel heard.
If you scored a full house, you won a prize. But more importantly, you’d nailed a conversation that kept the prospect engaged.
The results? Fewer ghosting incidents, less wasted time on doomed proposals, higher conversion rates – and even lower churn once clients came onboard.
“Ghosting isn’t inevitable,” Ali says. “You just need something to tie your follow-up to, and a way to get prospects past the ‘I don’t know if I’m ready’ stage.”
In this session, Ali will share exactly how to run calls that make clients stick, and why a bit of fun can make all the difference.
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