Clockwork – Group B itinerary ⏰ 2026

Welcome to the event!

Hear what’s coming up, and who’s in the room, before we get on with the day.

We’ll be hearing from our sponsors, Synergist.

Jay Neale will be digging into why teams lie on timesheets, why your data is more fiction than fact, and what actually works when hundreds of best-practice lectures haven’t.

“We worked out that in some months, we were over-servicing our clients by 300 hours a month.”

Alex Holliman uncovered a hidden problem: hundreds of untracked over-servicing hours draining his agency.

Instead of complex tools, he built a simple system to expose it, separating deliberate from unconscious over-servicing.

👉Learn how Climbing Trees made time visible, improved decisions, and stopped work quietly expanding beyond what clients actually pay for.

“Without the right system, you’re running blind.”

Julian Reiter will be sharing what happens when growth outpaces visibility and intuition stops working.

Joined by Jay Neale, he will explore how the right systems restore control, build data-driven confidence, and support better leadership.

👉 A practical, honest conversation about the growing pains every ambitious agency faces – and what to put in place before cracks start showing.

“It’s not that they don’t want to [step back], it’s that they feel like they can’t.”

Liam Anderson tackles the founder bottleneck, where ambition for growth clashes with a business that still depends on one person.

Learn why founders struggle to let go, how to navigate that tension without conflict, and practical ways to shift control, so the agency can scale without everything snapping back to the centre.

👉 If you’re an Operations leader trying to move your agency past the founder bottleneck without blowing up the relationship this session will give you a practical way to start.

Zoe Makin hit burnout so hard she walked out of her job one day and never returned.

Now a COO, she reframes burnout as a systems failure, not a personal one. With a ‘nine whys’ framework, Zoe is able to keep her team running itself, so she can do her tasks without interruption,

👉Learn how to remove yourself as the bottleneck, build self-sufficient teams, and lead with calm so problems stop stacking and start resolving themselves.

Peter Czapp challenges the way agencies set targets, showing why revenue-first thinking leaves profit to chance.

👉 Learn how to reverse the model by starting with profit, aligning dividends, reinvestment, and growth around it.

Build a plan where every number has intent, and profit becomes a predictable outcome, not a leftover.

You’ll be hearing from our sponsors, Sage.

Ric Sharp explores why agencies relying on lagging indicators are flying blind.

This session introduces a simple framework to help leaders make better decisions in real time, before small issues turn into serious financial problems.

👉 Learn how to spot margin leakage earlier, improve cash discipline, and adopt faster, more practical forecasting.

“We realised we had brilliant people, but they were just all posted in one place.”

Emily Simou Hall shares how Born Social restructured to keep pace with rapid growth.

By shifting to client clusters, mini-agencies within the agency, she balanced talent, improved consistency, and strengthened client relationships.

👉 Learn how to redesign your operating model, challenge untouchable structures, and scale without letting delivery quality slip.