📣 Please note, these events are for Agency Hackers’ members only.
If your agency isn’t a member yet, get in touch with Anne or sign up here.
What happens when you stop treating LinkedIn like a tick-box task, and start using it as a serious growth channel?
“We literally had the best Q1 we’ve ever had this year,” says Dan Knowlton, co-founder of creative agency Knowlton. “We hit 388% of our profit goals – and most of our business came, and still comes, through LinkedIn.”
In this online session, Dan will pull back the curtain on how his team transformed their approach to LinkedIn – turning it from a spammy, low-impact channel into a high-performing client magnet.
“Before, I just had an automated tool posting links,” says Dan. “No one engaged with anything, it didn’t drive any business; I was just doing it because I thought I had to.”
Fast forward to today, and Knowlton’s entire growth strategy is anchored in the platform. Dan will share exactly how they’ve done this, including:
- The five-pillar system behind their LinkedIn success – from treating your profile like a dating profile, to using video outreach to close dream clients
- What actually doesn’t work – especially things like impersonal posts on testimonials that typically fall flat.
- How they built a daily rhythm of content, engagement and outreach that drives consistent leads and inbound work
One of the best examples of this? A global TV advert, shot in the Bahamas – sparked by someone who saw Dan speak at an Agency Hackers event.
“From there, she connected with us on LinkedIn and followed our stuff for over a year or so, before then passing on this opportunity. It turned into this big project that really helped our Q1.”
In essence, it’s all about showing up and shouting about your wins.
“Every time we shout about the exciting stuff we’re doing, more opportunities come in. It’s a snowball effect.”
Whether you’re LinkedIn-sceptic or already seeing some traction, this is your chance to learn how to turn the platform into a genuine revenue driver.